¹Wang Xuan , ²Doris Padmini Selvaratnam

^1,2Faculty of Economics and Management Universiti Kembangan Malaysia

DOI : https://doi.org/10.47191/ijsshr/v7-i08-20

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ABSTRACT

Corporate businesses are paying more and more attention to the value of diversity and inclusion (D&I) in the context of faster globalization. In addition to bringing fresh viewpoints and creative ideas, a diverse workforce helps corporate organizations become more competitive and adapt to changing market conditions. This article uses case studies on Alibaba and Google to illustrate its goal of encouraging diversity in the workforce and building inclusive environments in China. Promoting diversity and inclusivity presents special opportunities as well as problems for China. In addition to being crucial components of corporate social responsibility, diversity and inclusion are also necessary for businesses to thrive sustainably. According to this survey, global businesses with a diverse workforce outperform others in terms of employee performance and innovation. But for many Chinese and international businesses, the question of how to successfully advance diversity and inclusion initiatives within the framework of Chinese corporate culture continues to be a major concern. In order to effectively support Chinese companies in promoting diversity and inclusion programs, this paper carefully selects two representative companies, Alibaba and Google, as case studies. The goal is to analyze the diversity and inclusion practices of these two global tech giants and examine their successes and shortcomings. Alibaba, one of the top Chinese corporations, is likewise well-known for its diversity and inclusion initiatives, and Google, a major player in the computer industry, is widely praised for its initiatives in this area.This paper's study goals include summarizing the experiences and flaws of Google and Alibaba, as well as analyzing and assessing the efficacy of their unique diversity and inclusion initiatives. to suggest inclusion and diversity initiatives that are appropriate for Chinese businesses. Data analysis, case studies, and literature reviews make up the bulk of the research process.

KEYWORDS:

diversity, inclusion, diverse workforce, inclusive environment, China, Alibaba, Google

REFERENCES
1) Liu Zhen, Research on the role and impact of diversity and inclusion in corporate human resource management,2024,DOI: 10.14013/j.cnki.scxdh.2024.07.016

2) Google's first diversity report: 53% of U.S. employees are white, 36% are Asian https://finance.sina.cn/usstock/mggd/2018-06-16/detail-ihcyszsa2403584.d.html?oid=378948 0202544736&vt=4

3) 2022 Alibaba Environment, Society and Governance Report

4) Google's diverse corporate culture: creating an open and inclusive work environment https://www.hymblog.com/?id=3364

5) Focusing on the diversified development of talents and social responsibility, Alibaba was once again named the world's best employer in 2022 by Forbes https://www.sohu.com/a/592426490_118622

6) Alibaba Group: Diversity, Equity and Inclusion | Glassdoor https://www.glassdoor.com.hk/Culture/Alibaba-Group-DEI-E225974.htm

Volume 07 Issue 08 August 2024