VOlUME 04 ISSUE 12 DECEMBER 2021
1Fatema Akter Jeni,2 Shaily Das, 3Kazi Afruja Nargis
1,3Department of Business Administration, Noakhali Science and Technology University, Noakhali-3814, Noakhali, Bangladesh
2Department of Accounting & Information Systems, Cumilla University, Cumilla, Bangladesh
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ABSTRACT
This study was designed to assess the economic and socio-cultural factors that affect the performance of women entrepreneurs of Cumilla city as well as Bangladesh. It also addressed the characteristics of women entrepreneurs and the supports they acquire from the surroundings. A sample of 60 women entrepreneurs engaged in different sectors was taken for the study using stratified and simple random sampling. In the process of answering the basic questions, a questionnaire that include demographic profiles, characteristics of women entrepreneurs and their enterprises, factors that affect the performance of women entrepreneurs was designed in both open and closed ended questions. After the data has been collected, it was analyzed using simple statistical techniques (tables and percentages) and descriptive statistics (mean and standard deviations) and F-Test Two-Sample for Variances. In F-Test Two-Sample for Variances, P value is 0.035433248; which is less than 0.05 (P<0.05); which means that there is difference between variance of two factors in women entrepreneurship. The difference between the two variances is statistically significant. This condition indicates that the sample provides strong enough evidence to conclude that the variability in the two factors is different. F-Test Two-Sample for Variances analysis reveals that there is significant impact of economic and socio-cultural factors on women entrepreneurship The results of the study indicates the personal characteristics of women entrepreneurs which affect their performance .It also shows that lack of financial access, stiff competition, inadequate access to training, access to technology and access to raw materials are the key economic factors that affect the performance of women entrepreneurs. Based on the major findings, recommendations were suggested to existing and potential entrepreneurs, Micro finances and other institutions. Both the government organizations and private sector have a major responsibility to promote entrepreneurship development for women. Without their interventions the advancement of women and women entrepreneurship cannot be achieved.
KEYWORDS:Entrepreneurs, Women Entrepreneurship, Performance, Influential factors Problems, Prospects, Bangladesh.
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